The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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The author presents the belief of Ahl al-Sunnah wal-Jama'ah, which is the creed of the first few generations of Muslims and those who followed in their footsteps. Besides outlining the principles and foundations of this creed he also highlights some of the foreign ideas and deviant concepts that have crept into the hearts and minds. The style in which this book has been written relates more to a textbook than to a book for casual reading. The author has carefully structured the book, divided it into clearly headed sections and provided all the necessary definitions and explanations that will facilitate a clear understanding of this immensely important branch of knowledge.
Author: Muhammad Bin Khalifa Al-Timemi
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/339422
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The Etiquette of Seeking Knowledge ... to adorn oneself with beautiful etiquette, noble manners, good behaviour, and pious conduct are distinguishing characteristics of the people of Islam, and knowledge - the most precious pearl in the crown of the purified Shariah - cannot be attained except by those who adorn themselves with its etiquette and those who leave evil qualities associated to it. For this reason the scholars devoted their attention to this etiquette, outlined its importance and wrote books solely on this topic; either pertaining to (general conduct] with all types of knowledge or to specific types of knowledge such as the etiquette of the carriers of the Noble Quran, the etiquette of the muhaddith, the etiquette of the mufti, the etiquette of the qazi (judge), the etiquette of the muhtasib (the one who enjoins good and forbids evil for the sake of Allah) and so on. The issue of this book is the general conduct of those who take the path of seeking the knowledge of the Sharee'ah.
Author: Baker Bin Abdullah Abu Zaid
Reveiwers: Muhammad AbdulRaoof
Translators: Murad Hilmi Al-Shuwaiq
Source: http://www.islamhouse.com/p/339187
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Concept of God in Major Religions.
Author: Zakir Naik
Source: http://www.islamhouse.com/p/51900
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The author said in his introduction, “The purpose of this small book is not to answer ignorant or hostile critics, nor is it to recount praises of our Prophet as countless Muslim authors have done so eloquently over the centuries. Rather, it is to present facts that are based on historically verified sources and then leave the reader to make his own decision, or if he desires, to investigate the matter further. The book is divided mainly into two sections, although the topics covered in both are interrelated and complimentary. The first acquaints the reader with information about the life of Prophet Muhammad and his global mission, while the second is concerned more with his teachings and way of life.”
Reveiwers: Abu Adham Osama Omara
Publisher: http://www.mercyprophet.org
Source: http://www.islamhouse.com/p/340216
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A historical overview and Scholars’ Rulings about Mother's Day.
Author: Muhammad Salih Al-Munajjid
Publisher: http://www.islamqa.com - Islam : Question & Answer Website
Source: http://www.islamhouse.com/p/1347
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